Preserving Tradition, Protecting Skin

Senegal's salt farmers are the unsung heroes of the nation, and their dedication to their craft is awe-inspiring. Their work takes place in the shadow of Lake Retba, also known as the Pink Lake, famous for its stunning pink hue due to a high concentration of salt-loving microorganisms and its extraordinary salinity, even surpassing that of the Dead Sea.

Lake Retba's history is intertwined with the salt farming tradition of Senegal, as it has been a vital source of salt for centuries. The salt farmers, using shea butter as their natural skincare ally, continue to harvest salt from these briny waters, preserving their heritage and protecting their skin in one of the harshest environments on Earth.

Their story is a testament to the power of tradition and the remarkable properties of natural ingredients like shea butter, proving that even in the toughest conditions, the human spirit can thrive, both in preserving traditions and protecting their skin under the shimmering pink waters of Lake Retba.